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Eat Drink Play

Hospitality NZ
2021 / Storybox

The first edition of Eat Drink Play - an innovative food and arts festival organised by Hospitality NZ - took place across the Wellington region throughout May 2021. No mere food festival, this was a city-wide celebration highlighting the region’s best hospitality, arts, music and culture.

We collaborated closely with the team at Hospitality NZ to develop a holistic brand and to help shape the identity of the festival. Our playful and buoyant visuals were purposefully designed to match the vibrancy of Wellington’s nightlife. We delivered a full scope of brand collateral, including website design, logos, brand guidelines, social media assets and individual event posters with bespoke illustrations.